I’m Alex Baia, and you’ve found my site. I am a humor writer and the owner of a boutique marketing service.

I write for The New Yorker, McSweeney's, Austin Monthly, and other fine publications. Spy more of my humor scribblings on my writing page.

I’ve run a marketing consulting business for over a decade, helping DTC brands.

I have a monthly humor newsletter that I love. Once a month, I dispatch a glorious falcon with some of my best writing and most startling discoveries. I highly recommend signing up.

I run a Substack for writers who want to be funnier, Comedy Bizarre.

And I co-host the comedy podcast You But Better, where I voice Lex, the Zen Philosopher of Lifehacking.

As you can see, I wear many hats. Some of the hats are fuzzy and warm. A few of them are old-fashioned and very tall. Several are tricorn and pirate-like. What started as an innocent child’s game of stacking these hats on my head, one by one, soon became an outrageous hat stack that touched the sky. Funny how life is like that.

I hope you enjoy my website.